Right, by getting the game co's product out there on the shelves, *very* aggressively marketing it to customers, and giving consumers a way to preview expensive games before they buy them, retail stores are "leeching" off this extremely healthy multi-billion dollar industry. Well, I hope the game industry enjoys the download-exclusive market where a $7 game is considered overpriced, because that's what they're going to get.maxlords wrote:Companies are losing a SHIT-TON of money to rental stores and places like EB. A rental store buys ONE copy at retail for example....and profiteers off of it over and over and over again. This has been acceptable for years, but the companies had no way to combat it. Digital distribution and online passes give them the ability to fight that loss. Essentially rental stores are like leeches, sucking away the profits from the company that made the item, while producing nothing of their own

Seriously, every company acts like it's their right to profit from every single use of their software. If you buy a car, you've paid the company who created it, and you get to resell it at a later date. Toyota does not get a cut when I decide to sell my car. Counting every time a game changes hands as a lost sale is nothing short of delusional, but that's the behavior we've grown to expect from the movie/music/game industries. Pretty soon they'll want a cut every time you use it.
Are you kidding me? I drove my '92 Corolla well past 180,000 miles, and it still ran flawlessly-- I only got rid of it because I didn't want to spend the money to fix the interior and wanted airbags. It never had a single serious issue. Go try that with some 60s junker.maxlords wrote:and hard-core gamers, how does that benefit the company in ANY way? It doesn't. It's an outmoded business model. The exact same thing we saw happen with the automobile is now happening with video games. Cars were built like tanks for YEARS. You could get 20+ years out of a car properly maintained, and probably more. Then people in the car industry realized how long cars were lasting...and how people weren't buying the damn things fast enough to keep the companies afloat. They started introducing cheaper cars with plastic parts, making them more complex and harder to work on.